$15-$85
What one shared lead costs, win or lose
Per Housecall Pro, Angi sends the same lead to multiple contractors at once and charges every one of them. You are funding a race where the platform wins every heat.
B2B Companies Above $3M/Year
A dedicated caller, trigger data, and a meeting minimum in writing.
One real person makes your calls, backed by cold email and LinkedIn and armed with trigger data: permits, zoning approvals, building sales, lease events, personnel changes, contract renewal dates. Every meeting is qualified against criteria we agree on, and you approve it before it counts. Miss the written minimum and we keep working at no charge until you hit it.
Signals
Trigger Feed · Your Territory
Westgrove Logistics Co. · Fort Worth, TX
84,000 sq ft distribution center · permit filed · opens Q4
Quartzline Business Park · Mesa, AZ
3-building flex campus traded · new owner of record
Coppervale Property Group · Plano, TX
Vendor agreement renews in 90 days · window opening
Pick Your Lane
Every program below runs the identical system: a dedicated caller, cold email, LinkedIn, and trigger data tuned to how contracts actually get awarded in that trade. Pick yours and see the specific playbook.
Maintenance agreements renew on dates nobody tracks. Your caller works that calendar.
Buildings that just traded hands, with aging roofs the new owner has to deal with.
The renewal calendar decides who wins grounds contracts. We get you on it early.
Year-round commercial work that carries you past school district season.
The winner is usually chosen before the bid goes out. Be in the room by then.
Tenant fit-outs you can see coming a quarter before the RFP exists.
Contract and tenant-improvement work that outgrows service-call churn.
The full playbook of what actually works, channel by channel, before you spend a dollar.
The Problem
You already know the two default ways to fill a commercial pipeline. Buy shared leads, or wait for referrals. Both feel like motion. Both quietly cap your growth.
The shared-lead model sells the same name to several companies at once, and you pay for every lead whether you win the race or lose it. Housecall Pro's breakdown of how Angi works for contractors puts typical costs at $15-$85 per lead, with roofing leads clearing $100. Win or lose.
Referrals? Wonderful, and unschedulable. Nobody plans a hiring decision around "hopefully a property manager mentions us this quarter." So we ran our own field research on what waiting actually looks like.
In May 2026 we called 102 roofing companies across Dallas-Fort Worth. 56% never picked up or called back. The median callback took 31 minutes, and the gap between the fastest and slowest responders was 30x.
Ignitvio DFW Roofing Response Study, May 2026
$15-$85
Per Housecall Pro, Angi sends the same lead to multiple contractors at once and charges every one of them. You are funding a race where the platform wins every heat.
56%
Our own field study. We called 102 Dallas-Fort Worth roofing companies in May 2026 and 56% never picked up or called back. Most of your competitors are asleep at the phone. That silence is your opening.
31 min
Same study: among the vendors that responded at all, the median callback took 31 minutes, with a 30x gap between the fastest and the slowest. Buyers remember whoever showed up first. Waiting for inbound is a plan built on hope.
531,423
That's one month of seasonally adjusted filings, per the U.S. Census Bureau's Business Formation Statistics. New facilities, offices, and grounds come online every month. Referrals wait. The market doesn't.
How It Works
Most outbound services start with a purchased list and pray volume does the work. We start with a reason to reach out and a person who knows your trade. Four steps, all handled for you.
Permits, zoning approvals, building sales, lease events, personnel changes, and contract renewal dates. Every prospect ties back to an event that says the account is in motion, so the first conversation starts with their building instead of your brochure.
For each trigger, we identify who actually signs: the facility director, the property manager, the owner. Every contact gets verified before outreach starts, and you review and approve the target list, so nothing goes out to an account you'd rather win over coffee.
One person is assigned to your account: a real caller who learns your trade, your territory, and your offer. Never a call center, never an AI dialer. Cold email and LinkedIn run alongside the phone from separate domain-safe infrastructure we build, so your primary domain never touches a cold send.
We qualify each meeting against criteria we agree on up front, then it goes to you for sign-off. Only meetings you approve count toward the written minimum, and each one lands on your calendar with the trigger, the building, and the person. Then you do the part you're best at.
Inside the Program
Triggers on the left, meetings on the right. When outreach starts from a real event, the conversation starts warm.
84,000 sq ft distribution center · permit filed · opens Q4
3-building flex campus traded · new owner of record
Vendor agreement renews in 90 days · window opening
New facility director started this month · list building in progress
Booked This Week · Your CalendarThis week
Westgrove Logistics Co. · walkthrough of new site
Quartzline Business Park · post-sale site walkthrough
Coppervale Property Group · renewal window scope review
Silverpine Logistics · intro call, sent for your review
Illustrative dashboard. Company names and data shown are placeholders, not client results.
What You Get
Done-for-you means the only things left on your plate are the two approvals and the meeting itself. Everything below ships as part of the program.
One person, hired and managed by us, who learns your trade and your territory and makes every call personally. Never a call center, never an AI dialer.
Permits, zoning approvals, building sales, lease events, personnel changes, and contract renewal dates, tracked continuously across your service area.
Facility directors, property managers, office managers, owners. Contacts verified before outreach, and you sign off on the target list first.
Trigger-specific sequences written for your trade, sent from dedicated domain-safe infrastructure we register, warm up, and monitor. Your primary domain never touches a cold send.
Every meeting gets qualified against the criteria we agreed on, then goes to you for approval. Only meetings you approve count toward the minimum.
Weekly numbers in owner language: triggers found, contacts verified, meetings booked, minimum progress. Zero marketing jargon.
The Guarantee
Before your caller dials a single number, we agree on a qualified-meeting minimum and put it in your agreement. The number is sized to your ICP, your territory, and your capacity, which is why you will never see a universal figure quoted on this page. Your market gets its own math.
If the program misses that minimum, we keep working at no charge until you hit it. In writing. We do not guarantee revenue, closed contracts, or ROI, and we'd be careful with anyone who does. Closing is your job. A calendar with the right people on it is ours.
If we miss the meeting minimum we put in your agreement, we keep working free until you hit it. That's the whole guarantee. No asterisks.
A guarantee only means something if the unit is defined. Ours has three checks, and after all three pass, the meeting still needs your approval before it counts toward the minimum.
The contact matches your ICP: the facility director, property manager, office manager, or owner who can actually say yes to your service.
The company fits the size range you serve and sits inside your agreed service area. A great contact 300 miles away doesn't count.
They knew who you were, said yes to a conversation about your service, and picked the time. Owners tell us about setters booking prospects who told the caller they weren't really interested. Those meetings never count here.
You review each booked meeting and approve it before it counts toward the written minimum. If you say a meeting misses the bar, it comes off the count and we owe you another one.
Illustrative Math
Run the math on what a healthy trigger-based program produces at typical volumes. These are illustrations of a program working well. Your minimum gets set to your market, in your agreement.
Qualified meetings a month at typical calling and sending volumes
Close rates owner-led sales conversations commonly run
New contracts a month when those two numbers meet
Apply that to a mechanical contractor. A planned-maintenance agreement at $3,500 a month is $42,000 a year, and it renews. Land two in a quarter and the program has changed the shape of your year. The same logic holds for a reroof bid, a grounds portfolio, a security integration, or a fit-out package. Contract revenue is also how the calendar flattens out: owners describe the alternative as slammed all summer, dead all winter.
To be clear: the figures above illustrate a healthy program. They are never a promise of your results. The only number we guarantee is the qualified-meeting minimum written into your agreement.
Frequently Asked Questions
The questions owner-operators ask us on fit calls, with the same answers we give there.
Three checks plus your sign-off, all agreed before launch. The contact is the right decision-maker for your ICP: the facility director, property manager, office manager, or owner who can actually buy. The company fits your size range and sits inside your service area. The person genuinely agreed to a conversation about your service, at a time they picked. Then you review the meeting and approve it. A meeting only counts toward your minimum after all of that.
A dedicated caller we hire, train, and manage, assigned to your account. One person who learns your trade, your territory, and your offer, and makes every call personally. We never route your account through a call center and we never use AI to place outbound calls. Voice AI at Ignitvio answers inbound and captures leads around the clock; a human being does the outbound.
Before launch we agree on a qualified-meeting minimum, sized to your ICP, territory, and capacity, and we put it in your agreement. If the program misses that minimum, we keep working at no additional charge until you hit it. Only meetings you approved count toward the number. We do not guarantee revenue, closed contracts, or ROI. Closing stays in your hands; our job is putting the right people on your calendar.
A shared lead is a name sold to several companies at once, and you pay whether or not you win the race. We deliver a booked meeting with a decision-maker who agreed to talk to you specifically, sourced from a buying signal in your territory, and nobody else gets it. Different unit, different economics.
Owners usually find us after an agency chewed up six months and forty grand and handed them nothing, or after setters booked prospects who had told the caller they weren't really interested. Three differences. Our unit of delivery is a qualified meeting you approved, and the minimum is guaranteed in writing. A dedicated caller who learns your trade works your account, never a call center or an AI dialer. And outreach starts from buying-signal triggers, which is why conversations start warm.
No, because your primary domain never sends a single cold email. We build separate, domain-safe sending infrastructure for your outreach: dedicated lookalike domains we register, warm up, and monitor daily for deliverability. If a sending domain ever degrades, we retire it and rotate in a fresh one. Your main domain and your team's inboxes stay untouched.
Expect the first two to three weeks to go into trigger setup, list building, caller onboarding, copywriting, and domain warmup. Skipping warmup is how outreach lands in spam folders, so we never skip it. Meetings start once the caller and sequences ramp, and your meeting minimum is measured against the ramped program, so the setup weeks don't count against you.
Pricing is scoped per client, because the meeting minimum, territory size, and trigger volume differ by trade and by market. Book a 15-minute fit call and we'll give you the number for your situation before you commit to anything. If we don't think outbound will work for your ICP, we'll tell you that on the call instead.
Companies selling one-off residential work, companies well under $3M a year where a dedicated caller outruns delivery capacity, and companies without room to onboard new contract accounts. The system earns its keep when one won account is worth five or six figures over its life, which is why we run it for commercial HVAC, roofing, landscaping, security and low voltage, construction, electrical, plumbing, cleaning, and managed IT. If that sounds like your model in a different trade, ask us on the fit call.
Ready When You Are
Bottom line: 15 minutes, no deck. We'll look at your territory, tell you what trigger volume looks like there, and whether a meeting minimum makes sense for your ICP. Want proof before you decide? Ask for a free sample prospect list and judge the targeting yourself.